What is Communication? The word 'communication' comes from the Latin word 'communicare', which means 'to share'. So, communication is a sharing of information. This sharing aspect is very important: some people think that communication is just about speaking or conveying a message while the other person listens. However, good communication is more of a mutual exchange of … [Read more...] about Communication: Its Meaning and Importance
Business
How to Communicate Effectively? - 10 Ways
Effective communication is a vital skill. It can make political deals go smoothly, save relationships and ensure that family life is a life of peace and harmony. Whether you want to clinch an important business deal, work out an issue with your partner, or just let a waiter know what your dietary requirements are, it is very important to be able to communicate effectively. What … [Read more...] about How to Communicate Effectively? - 10 Ways
Importance of Planning in an Organization
Planning refers to drafting out of future plans now. Without proper planning, a lot of trouble and confusion could rein in an organization. The following reasons explain why planning is an essential part of any organization. 1. Creating competitive advantages Planning helps an organization recognize their strengths and weaknesses and work on them to have an edge over their … [Read more...] about Importance of Planning in an Organization
25 Reasons Why Marketing is Important
Marketing refers to selling or distributing of goods and services to your clients or other businesses. Marketing offers an invaluable avenue for many business enterprises to put their goods or services out in the market where people can buy them. There are many ways a company can market its goods. Marketing can be done online or offline. Why is it so important? The following … [Read more...] about 25 Reasons Why Marketing is Important
Advertisement: Meaning, Advantages and Disadvantages
The Meaning of Advertisement. An advertisement is a public announcement that announces an event, product or service. Thus, advertising is the process by which events, products or services are brought to the public's attention and made to look appealing. Advertisements can be on paper, on TV or online. The nature and ethics of advertising has been the occasion for much debate … [Read more...] about Advertisement: Meaning, Advantages and Disadvantages